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Salone del Mobile 2024: Your Essential Pre-Show Trend Guide


The entry to Exhibition Hall of Salone

Salone del Mobile.Milano (April 16th - 21st) is the ultimate destination for trendsetters in the design world. As an interior designer or retailer, this event is an incredible source of inspiration and a chance to stay ahead of what's shaping client desires. Let's dive into the key areas to watch for at Salone 2024.


Trend Forecasts: What to Watch For


  • Sustainability Takes Center Stage: The design world is becoming increasingly mindful of its impact. Expect Salone del Mobile 2024 to heavily emphasise eco-conscious materials, recycled elements, and designs built with longevity in mind according to Dezeen. 

  • Technology Meets Comfort: Smart home technology is constantly advancing. Seek out solutions at Salone that marry functionality with elegance. Think seamless integration, not bulky tech. 

  • 2024 Colour Focus: Salone is always a great place to spot emerging colour trends. Keep an eye out for the palettes that dominate the fair and consider how to incorporate them into your future projects. Websites like "WGSN" or "Pantone Colour Institute" can give early hints about the colour stars of Salone 2024.

  • The Return of Texture/Style: Salone can often predict the next style revival. Be on the lookout for these emerging comeback trends and their reinterpretations:

  • The Return of Terrazzo: A Timeless Material Reimagined: "Terrazzo is back, and it's bolder than ever before!" says Elle Decor's Editor-in-Chief. Think oversized chips, unexpected colours, and even sustainable versions.

  • A Touch of Memphis: Playful Patterns Take Center Stage: Expect a dose of the Memphis Group's whimsy – geometric shapes, squiggles, and plenty of their signature pink, as predicted by Architectural Digest.

  • Beyond Sustainability: Biomimicry Takes Root: "Nature is the ultimate design inspiration," states a recent Dezeen article. Look for natural forms and materials inspired by nature's regenerative powers.


Designer Furniture


Beyond Products: Inspiration for Your Business


  • Connect and Collaborate: Salone is a global networking hub. Forge relationships with suppliers and fellow designers – it could lead to exciting future projects!

  • The Future of Retail: Observe how brands present themselves at Salone. Gather fresh ideas for your own in-store displays and merchandising strategies.

  • Understanding the Client Mindset: Salone is a glimpse into the minds of design-savvy consumers. Use these insights to refine your consultations and anticipate client needs.



Your Salone 2024 Action Plan


  • Target Your Search: What do your clients frequently request? Prioritise finding those solutions at the fair.

  • Document the Details: Go beyond photos! Note innovative materials, construction methods, and pricing for later reference.

  • Embrace the Unexpected: Salone is where groundbreaking design debuts. Leave room in your itinerary for the unexpected!


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